March 2017 Marketing Minute

Step Up Your Mobile Marketing

Mobile marketing is one of the most effective ways to promote your real estate business. More than half of consumers in the Generation X and Generation Y demographics used a mobile device to search for homes in 2015. That number has undoubtedly grown since then, which is one reason why your company needs to have a presence in the mobile space.

Are you and your team maximizing their opportunity with mobile? Read more here.

Ideal Time to List a Home for Sale

We all know that there are numerous factors that go into getting the best price for your client. But how does timing affect the price on average? RIS has interesting research on the best times to list a home for sell in some of the largest metro areas in the country. See how this research stacks up to your experience in your market. Read the full article here.

These 5 Trends Will Shape the Housing Market in 2017

Whether it’s mortgage rates, home prices, or the political climate, buyers will look to you on the state of the housing market and what that means for their buying and selling decisions. Read this brief article for a look at what’s to come.

5 Tips for Getting Started with Real Estate Video Marketing

You know that it’s important to stand out when posting your listings. While video has been heralded for some time now, few agents and brokers have actually adopted this strategy. Take these five steps to try out video marketing for your listings. Read more here.

QUICK LINKS

■ Use Facebook for Real Estate Marketing with Real Commitment

■ Here are the nation’s healthiest—and unhealthiest—housing markets

■ 9 ways drones are changing real estate

“In the real estate business you learn more about people, and you learn more about community issues, you learn more about life, you learn more about the impact of government, probably than any other profession that I know of.”

—JOHNNY ISAKSON,
US Senator, GA

HOMES & LAND | MARCH 2017